Muffin Break has your School Holidays Covered

Muffin Break are not just found in your shopping centre food courts, we love getting out and running workshops for kids, especially during the school holidays. These innovative workshops include:

• Cookie and Muffin decorating workshops
• Ooshies swap meets with the launch of the new toy offering for Muffin Break’s Mighty Mini Meal for the kids
• Dinosaur Treasure Hunts in the shopping centres
• Little Growers activity to teach kids the importance of recycling and sustainability

Superhero Fun

July 2018 saw the launch of our Mighty Mini Meals now with Ooshies to offer a blind bag toy in every kid’s meal. To celebrate this partnership in time for the school holidays, Muffin Break dressed up in Superhero themed outfits to create excitement for the kids. They even encouraged the kids to dress up when they came in for the Superhero cookie workshops and they had a ball of fun!

Shopping centres saw these workshops fill out with hundreds of children throughout the school holidays and got on board on the days to continue the momentum and excitement for the children. It was a great activation for parents to occupy their children during the school holiday period.

Jurassic World Leaves its Footprint

Along with the launch of the Jurassic World on home entertainment, Muffin Break partnered with Universal Pictures to create exclusive toys for the Muffin Break Mighty Mini Meals.

This partnership offered Muffin Break an opportunity to create even more excitement during the school holidays – Dino Treasure Hunts! Kids needed to travel around the centre to uncover 15 hidden dinosaur toys and return to the Muffin Break store to claim their prize.

Encouraging Little Growers

Muffin Break came up with the Little Growers workshop to encourage and teach kids the importance of recycling and sustainability!

After running this activation over three days at Muffin Break Eastland, with almost all sessions completely booked, there were a total of 140 happy little growers!

Many parents and guardians expressed they loved how many of the items were being reused and up-cycled, how they felt it was a wonderful and different way to learn about growing plants!